E_1 Legal_FA_2015_12_29-c A WWCCoorrppLL44..11hhiigg A Executive Summary 1 Management Discussion and Analysis For the Year Ended December 31, 2017 In 2017, Thai economic growth gained traction, buoyed by strong recoveries in tourism and exports. This growth momentum is expected to carry on into 2018, especially amid a brighter outlook in public and private investment. Nonetheless, the business sector remained challenged by new modes of competition in a broader marketplace amid the advancing digi...
Expedia group, the world ’s leading online travel company, to add a new distribution channel and incorporate marketing campaigns globally. This will enhance ticket sales through sale channels of Expedia and
Operations – Driving organic growth by improving space utilization The Company focused on marketing communication activities and promotional campaigns, as well as and effectively utilized spaces in shopping
customers, we have continually conducted PR campaigns in major shopping areas such as Siam Square, Chatuchak Weekend Market and The Platinum Fashion Mall, Pratunam. Meanwhile, KBank’s policy is to introduce
continued to collaborate with exiting and new business partners in order to offer more benefits and to expand our customer base. The Company also launched the marketing campaigns throughout the year. For
2019, AIS adopted Thai Financial Reporting Standards (TFRS) 15 regarding revenue from contracts with customers. The standard affects accounting of handset campaigns with price plan contract. This
major loan products, i.e., K-Home Loan, K-Credit Card and K-Express Card. For K-Home Loan, we focused on K-Home for Cash to enlarge our high-yield loan portfolio, the launch of campaigns offering special
quarterly sales to Myanmar in 1Q/2018 as the local trade partners expanded their distribution coverage as well as adopted effective promotion campaigns in relation to the Group’s official football sponsorship
trade partners expanded their distribution coverage as well as adopted effective promotion campaigns in relation to the Group’s official football sponsorship status in their own responsible areas and some
) as the local trade partners expanded their distribution coverage as well as adopted effective promotion campaigns in relation to the Group’s official football sponsorship status in their own