challenging in 1Q19. In strategic areas, aggressive price plans and handset campaigns were launched, especially in prepaid, in which AIS was competitive to preserve scale. As a result, mobile revenue grew 1.1
digit YoY with the focus on being competitive to gain fair market share and hence retain or expand our scale in respective businesses. For mobile business, 4G adoption and demand is expected to continue
share and hence retain or expand our scale in respective businesses. For mobile business, 4G adoption and demand is expected to continue rising following improved customer perception of our 4G network
with the focus on being competitive to gain fair market share and hence retain or expand our scale in respective businesses. For mobile business, 4G adoption and demand is expected to continue rising
digitalizing channels and operational processes to gain fair market share and expand our scale in respective businesses. Mobile revenue to gradually rebound –AIS aims to lead with 5G service emphasizing on
and enhancing retention program as well as digitalizing channels and operational processes to gain fair market share and expand our scale in respective businesses. Mobile revenue to continue under
processes to gain fair market share and expand our scale in respective businesses . • Mobile revenue to continue under pressure: Albeit weak consumer spending, AIS aims to lead with 5G service emphasizing on
targeted to grow in scale leveraging subscriber base of mobile segment. Enterprise and digital services will continue to drive user base momentum and expand partnership. Operational and financial target of
1 FY20 MD&A Advanced Info Service Plc. Executive Summary Mobile business affected by weak economy and competition in data pricing Slowdown in economic and business activities had been observed