platforms, the Company’s focus has shifted from relying solely on adspend to capturing greater market share of marketing budget as well as riding on the growth of the e-Commerce. While previously VGI was
. Consequently, the total mobile subscribers declined by 867k or -1.9% QoQ but with an improved ARPU to 216 baht, rising 1.2% QoQ. The quality focus riding on the benefit of 5G adoption brought 5G subscribers to
riding on returned tourism activities. The device sales has also benefited from government tax stimulus early in the quarter. Consumers continued seeking packages that catered to their expanding digital
-added products and differentiated services promoting superior quality to acquire the market share. Enterprise business grew well riding on the demand for digitalization. Customers seek to transform with