profit margin for the year 2019 was mainly due to differences in product mix and the impact derived from adoption of USD as the Company’s functional currency which in resulting of lowered cost evaluation
to 4.74% in 2019. The increase of gross profit margin was mainly due to differences in product mix and the impact derived from adoption of USD as the Company’s functional currency which in resulting of
, harmonized packaging specification, and reduced bottle weight. - Osotspa maintained its strong leadership position in both energy drinks and functional drinks markets and played a major role as a market growth
marketing strategy, OSP market share was maintained at 53.5%, aligned with our mid-term guidance. In Functional drinks market, C-Vitt, now a No.1 brand, strongly drove the market to grow by 19.3% YoY. At the
of USD as the Company’s functional currency which in resulting of lowered cost evaluation caused from price variance during the period as compared to previous year. 3. Selling and Administrative
in product mix and the impact derived from adoption of USD as the Company’s functional currency which in resulting of lowered cost evaluation caused from price variance during the period as compared to
Prosperous Fortune Collection for Chinese New Year in January and Sweet Sonata Collection for valentine’s day in February and arranged marketing campaign continually which result in revenue from sales had
energy drinks market share at 53.8%, aligned with our mid-term guidance, by using multi-brand portfolio and consumer-centric marketing strategy. In functional drinks market, C-Vitt also maintained its
functional drinks (+26.2 YoY). Domestic beverage continued showing strong growth at 4.6% YoY from both energy drinks and functional drinks. Speed-up health and hygiene innovations made a turnaround of domestic
cosmetic, skincare and functional foods under brand Wuttisak by launching new distribution channel in the form of the first and flagship pop-up concept store "Wuttisak Beauty Station" at Rajdamri BTS Station