only classic static panels to provide greater awareness to brands/media buyers. In order to accommodate the blooming of the outdoor media segment, the Company aggressively expanded our media footprint
March 2018) 2 VGi GLOBAL MEDIA PLC MANAGEMENT DISCUSSION & ANALYSIS 2017/18 17 MAY 2018 Outdoor Master Ad Public Company Limited (“MACO”) successfully acquired 70% of Comass Company limited (“Comass
STRATEGIC UPDATES ADVERTISING PAYMENT LOGISTICS Transit & Office Outdoor Airport Activation Offline & Online Payment Market Place Micro Loan Smart Delivery 1) ADVERTISING - BUILDING AN INTERNATIONAL NETWORK
– STRENGTEN DOMESTIC OUTDOOR MEDIA On 30 October 2019, the Board of Directors approved the acquisition of 50.0% in Hello Bangkok L E D Company Limited with a total investment of THB 1,950mn and an issuance of
% YoY to THB 14,125mn. Meanwhile, Outdoor media– segment which MACO focuses on – bucked the trend, increased by 12.8% YoY to THB 6,391mn. In recent years, advertising industry has witnessed the shift in
owners to their target customers with its variety of media services. The Company continues to develop products and services and enlarge the advertising network in order to provide the OOH media end-to-end
Limited, to provide hospitality services with registered capital of THB 1 million with 10,000 ordinary shares at a par value of Baht 100 each. Late January 2019, the Company invested in Epicure Catering Co
STRATEGIC UPDATES 1) CORPORATE’S ACTIONS AND SOCIAL RESPONSIBILITIES DURING COVID-19 PANDEMIC Corporate’s Actions EMPLOYEES FINANCIAL MANAGEMENT Provide COVID-19 insurance for all employees Conduct
% YoY. Nevertheless, Outdoor media - our focus segment- recorded THB 1,525mn in advertising expenditure, an increase of 3.8% QoQ and 11.0% YoY, benefiting from a shift in people’s behavior to spend more
share, declined by 25.5% YoY to THB 3,418mn. Nevertheless, Out-of-home media, which includes Transit, Outdoor and In-store media (collectively, “OOH”) bucked the trend, increased by 12.7% YoY to THB