well as sales mix management in each product category efficiently, and strictly controlled on the selling and administrative expenses. For the six-month period ended June 30, 2018 Jubilee Enterprise
strategies including the launching of new products which were got positive feedback from the customers. Besides, the product segment management and the improvement of customer services were well implemented
and the improvement of the inventory cost management as well as sales mix management in each product category efficiently, and strictly controlled on the selling and administrative expenses. Please be
improvement of customer services were well implemented. The Company’s gross profit in the first quarter of 2018 was Baht 163.66 million, increased from Baht 139.31 million in the first of quarter of 2017 or
decreased by 1%, despite total revenue had decreased by 10% because the company had sold higher proportion of products with lower unit prices but higher profit margins resulted in the improvement of gross
.............................................................................................................................................................. 15 3.3. Pathway 2: Relative Performance Improvement ................................................................................................................................................. 16
activities has been arranged with sales plan improvement and promotion efficiency spending. 3. Selling and administrative expenses Selling and administrative expenses for Y2019 was Baht 465.90 million which
• Market gradually responds positively to MOU announcements. CAR drifts up 29% over course of 20 days before and after. • BHAR of RTO samples are higher than controlled sample. • BHAR of non-distressed RTOs
equity, so the marketing activities has been arranged with sales plan improvement and promotion efficiency spending. 95.07% 95.71% 95.53% 4.93% 4.29% 4.47% 3Q18 2Q19 3Q19 Sales Other Income 63.04% 64.71
company used it for operating had been controlled, therefore, this caused the lack of major income. Now, though turnover remains make no profits, considering to the sales amount which keep growing