to raise their awareness of our brand and strengthen relationships with their personnel in order to attract them to use KBank as their main bank. One notable initiative was the CU NEX Project – a
J A N G S U S TA I N A B I L I T Y 2 • Set up regulations on climate risk assessments, ESG reporting and disclosure • Strengthen actions on sustainability • Follow country’s policies, rules
maintaining promotional and marketing expenses to strengthen relationship with customer and build brand awareness. The Company’s administrative expenses reported at Baht 25.6 million decreased by 12.2% compared
Improve Value-Based Productivity Strengthen Harmonized Sales and Service Experience The K-Strategy K-Strategy is reimagined to drive growth and empower customer 6 • K-Strategy • Sustainable Development
education. Thirdly, on sustainable finance. Global awareness for tackling climate change and addressing issues of social disparities has been growing. As a result, we have seen a rapid growth of sustainable
demand continues to rise, AIS aiming to strengthen our leadership position in delivering the best mobile data network decided to bid for an additional 1800MHz spectrum, resulting in AIS having the largest
acquisition strategy and ongoing efforts to maintain market share and raise awareness of 5G. Expanded leadership in 5G 2021 was the year that AIS focused on expanding its 5G network. By the end of 2021, our 5G
Challenges in driving ESG • Situational Awareness 1. • Sustainability Risks & Opportunities 2. • Board’s role in driving Sustainability Agenda 3. Purpose Statements • The mission statement up to the year 2020
full-year is maintained. Acquired 700MHz spectrum to strengthen network leadership in both short and long term In June-19, NBTC held an allocation of 700MHz, of which AIS has won 2x10MHz bandwidth. The
. Outdoor media’s strength is as a medium that reaches consumers when they are on-the-go to create brand awareness with extensive reach. Over the last few years, the outdoor media segment has consolidated