the period, the Company acquired dried fruits business and a decrease in loss from restaurant business. At the present, the revenue from packaging business of totally 144.20 million Baht or 36.01% of

1 MD&A 2Q 2018 (ended 30 June 2018) MASTER AD PLC MANAGEMENT DISCUSSION & ANALYSIS 2Q 2018 6 AUG 2018 MEDIA INDUSTRY In recent years, advertising industry has witnessed the shift in the media

popularity due mainly to changes in people’s lifestyle as well as the shift in media consumption towards online and digital. In the past, people received their news, information and advertising mostly in their

future business plan and higher depreciation from more assets acquired. In addition, there are legal advisory expense in franchise preparation, property tax collected retroactively accounted for THB 1.6

3,169mn. OOH media continues to benefit from the structural shift in the media industry and people’s behavior to spend more time outside. Online media, which reports on a yearly basis by the Digital

4.3% YoY to THB 1,462mn mainly due to the expansion of hotel business through new hotels launch, through new acquisitions and the contribution from acquired assets under the Entire Business Transfer of

Speciality Chemicals segment to be growth segments. The acquired business is fully integrated downstream in Surfactants (used in personal and home care) and in Propylene Oxides (used in insulation and foam

includes Transit, Outdoor and In-store media with a market share of 12.9%, resiliently increased by 2.6% YoY to THB 3,394mn. OOH media continues to benefit from the structural shift in the media industry

of July 2018, Master Ad Public Company Limited (“MACO”) successfully acquired 81.65% in Trans.Ad Solutions Company Limited (“Trans.Ad”) – multimedia display systems provider and 89% in Roctec

increased over the past few years, benefiting from the shift in people’s behavior to spend more time outside as well as its strength as being a media that reaches consumers when they are on the go and