in the first half of 2020 totaled 9.77 million Baht which slightly decreased by 0.52 million Baht or 5.02% from the same period of the last year. This was mainly due to an activation of interest
year. However, due to the uncertainty of the merger situation between mobile operators during this period, each mobile operator has slowed down the activation of additional solutions that the Company has
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mobile operator has slowed down the activation of addi- tional systems that the Company has developed and focusing on retaining and increasing the number of users on each operator’s networks. Services
Company’s total SG&A expense level was at 23.2% of sales, slightly higher YoY, mainly due to more marketing and activation programs to support several new product launches during the quarter and the impact of
provide more convenient for AEON credit card and member card holder such as card activation, checking credit amount, receiving updated news and promotions, and real time online payment. As of November 30
due to deterioration in gross profits margin, consolidations of ICUK’s financial performance and position since the 4th quarter of 2016, and costs increased concerning to the activation of our 31
quarter of 2016, and costs increased concerning to the activation of our 31 distribution centers. For 1H/2017 period, our net profits derived to THB 450 million and represented net profit margin of 7.3
marketing activation cost of PGA tour event and brand building initiatives of DEAN & DELUCA and also selling and marketing activities to boost up sales and transfer of MahaNakhon, MahaSamutr and Nimit
analytics of user behavior and profiles from a growing database of users of Rabbit Group. We expect to see more initiatives with the remaining media platforms (Outdoor, Aviation and Activation) in the near