1 1Q18 MD&A Advanced Info Service Plc. Executive Summary Expand into potential growth areas of enterprise and mobile money AIS has executed two strategic deals totaling Bt4.2bn of cash transactions
maintaining network quality and attractive handset campaigns, AIS targets to acquire and retain quality data users in both postpaid and prepaid segments, while expand AIS fibre coverage to capture untapped
challenging in 1Q19. In strategic areas, aggressive price plans and handset campaigns were launched, especially in prepaid, in which AIS was competitive to preserve scale. As a result, mobile revenue grew 1.1
addition of 235,300 whereas prepaid base declined 522,500, many of which migrated to postpaid supported by attractive price plans for video streaming. AIS Fibre revenue was Bt886mn, +282% YoY and +20% QoQ
1 Executive Summary AIS continued to build on leadership in mobile data through improved 4G quality and brand perception. In 1Q17, CAPEX of Bt11.5bn was spent to strengthen 4G network quality through
Bt20,000-25,000mn, to continue enhancing the quality of 4G network, which continues to grow and is serving 66% of total customer base. Fixed broadband business grew healthily AIS Fibre reported a sequential
co from Bt244 t 4.7GB/data su AIS Fibre cont increased to B higher speed p Summary d to focus on g data leadersh gh quality subsc ed existing qua 22,843mn wer strengthen attractive
, from 3Q18 onward AIS along with other operators have rebalanced pricing structure to ease impact on ARPU. As a result, AIS’ s mobile revenue for FY18 was Bt124,601mn, softly growing 1. 3% YoY. While 4G
accelerated inflation and a decline in consumer purchasing power. Through challenges from various factors, AIS delivered core service revenue growth of 1.6% YoY, with the momentum of Fixed Broadband and
acquisition strategy and ongoing efforts to maintain market share and raise awareness of 5G. Expanded leadership in 5G 2021 was the year that AIS focused on expanding its 5G network. By the end of 2021, our 5G