direct sales market and alter its marketing budget in line with revenues from sales and focused more on online channels. The company has the distribution costs for the first six month in total of 229.1
amount of 16.3 million baht The company has achieved the goal for profit margin improvement due to how the company expand the client base and distribute online and offline for client’s convenience and
revised the marketing strategies and channels to minimize the impact of COVID-19 which broke out during the middle of March 2020. MK created online channels to target customers. In addition, MK worked
, which impacted by COVID-19 outbreak and temporarily closed down studios since late March 2020 to end of May 2020 according to the government preventive measures. However, Expanding online fitness classes
way to response the strategy for “CONVENIENT ECONOMY” the Company has expanded the customer base to both online and off line market for customer’s convenient. Additionally, the company has extended the
business strategies as follows: - Focus on sales online channels. - Increasing direct sales channels. - Manufacture of fabric masks to increase sales channels. Revenue by type - The sales Revenue of Sabina
, e.g., supermarket, food and restaurants (only for takeaway), drug stores. Online sales continued to grow remarkably by 150.0% YoY. Gross profit margin from sale of goods improved outstandingly to
-088-9999 Fax.02-108-0999 35 SBI THAI ONLINE SECURITIES CO.,LTD. - BANG KAPI, HUAI KHWANG, Bangkok 10310 Tel.0-2022-1499 Fax.0-2251-5078 36 THANACHART SECURITIES PUBLIC CO.,LTD. 444 MBK TOWER, 18TH FLOOR
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