caused more geographic diversification in revenue and increase Carabao’s brand awareness worldwide under the vision of “World Class Product, World Class Brand”. Apart from overseas sales under the
aggressive marketing strategy caused more geographic diversification in revenue and increase Carabao’s brand awareness worldwide under the vision of “World Class Product, World Class Brand”. Apart from
(RTD) coffee - a part of the branded products by 3rd party’s manufacture – due to more brand awareness perceived by target consumers. Meanwhile, sales of branded products by our own manufacture decreased
rapid increase of the number of Internet users; and the growing recognition of these media as effective advertising and marketing tools. Within the OOH media landscape, the trend has shifted from the sole
strategy to support the business direction as below. 1. Differentiate marketing campaigns to increase brand awareness 2. Emphasize FN as a DESTINATION with house brands which increases profitability. 3
stores in both models to increase awareness and accessiblity of the Company in the year-end festive season where customer spending is expected to be higher. In Q4/2019, more than 10 pop-up stores are
increase of 23.5% YoY. Revenue from Out-of-Home business increased 2.0% YoY to THB 909mn. Revenue from Digital services business increased 243.6% YoY to THB 299mn. Net profit was THB 260mn, an increase
), total revenue from sales amounted to THB 3,862 million, an increase of THB 235 million or 6.5%, driven by higher sales of the energy drinks for export markets and revenue growth in distribution of 3rd
% YoY. Nevertheless, Outdoor media - our focus segment- recorded THB 1,525mn in advertising expenditure, an increase of 3.8% QoQ and 11.0% YoY, benefiting from a shift in people’s behavior to spend more