softened handset subsidies and a focus on quality acquisition, partially offset by increasing advertising expense to enhance brand perception. Marketing expenses to total revenue stood at 5.1% , down from
customer perception. We continue to focus on delivering fair profitability balancing between short- and long- term drivers while keeping our solid financial strength. Market and Competitive Environment As
(Thailand) operates 11 stores including 5 full service restaurants with retail, 5 cafés with retail, and 1 restaurant with retail in Suvarnabhumi Airport (51% joint venture). The company has secured a second
including 5 full service restaurants with retail, 5 cafés with retail, and 1 restaurant with retail in Suvarnabhumi Airport (51% joint venture). The company has secured a second café location in the Airport
. In Q4/2022, the Company has opened in addition of 4 new branches at Central world (in the office zone), Terminal 21 Rama 3, Sirikit Conventional Center, and Suvarnabhumi Airport branch. In addition, in
operators have committed to increasing 5G customer perception and expanding network coverage in high density of demand areas. As a result, 5G adoption reached around 4mn subscribers, underpinned by the rising
outlet, Central Village, which is also the first luxury outlet in Thailand. Situated on a 100- rai land near Suvarnabhumi airport, the outlet will feature a wide range of products, from luxury brands to
of flights at Suvarnabhumi airport and additional airline customers. This was also in line with the performance of BFS Cargo which also improved from prior year as a result of greater amount of tonnage
performance of BAC slightly decreased due to the loss of one airline customer at the beginning of the year. In part of BFS Ground, the revenue grew by 1.3 percent from growing number of flights at Suvarnabhumi
Suvarnabhumi Airport. Capable of hosting more than 6 million local visitors and foreign tourists annually, the outlet mall will showcase more than 235 iconic brands, ranging from luxury to mass appeals, as well