reductions. Moreover, attractive development opportunities are expected thanks to MACO’s and PlanB’s high-visibility billboards as well as the well-diversified media contents owned by PlanB, which will enable
target group to attract the trials for future sales and cost reductions particularly in redundant procedures to deliver appropriate rate of return on sales. ICUK also continued to bear fruit from
growth through priority channels, strong push of product sampling experiences among the target group to attract the trials for future sales and cost reductions particularly in redundant procedures to
reductions particularly in redundant procedures to deliver appropriate rate of return on sales. ICUK also continued to bear fruit from increasing sales of our energy drinks under Carabao trademark quarter on
account receivables and cash/cash equivalents which was used to repay bank loans and debentures. Total liabilities decreased by Baht 2,285.5 million primarily due to reductions in trade accounts payable
sampling experiences among the target group to attract the trials for future sales and cost reductions particularly in redundant procedures to deliver appropriate rate of return on sales. ICUK also continued
future sales and cost reductions particularly in redundant procedures to deliver appropriate rate of return on sales. ICUK also continued to bear fruit from increasing sales of our energy drinks under
quarter of 2018. Moreover, ICUK shall also give an emphasis on cost reductions particularly in redundant procedures to deliver appropriate rate of return on sales. In term of sales, ICUK continues to gain
various cost reduction initiatives. Reductions in operating costs and general administrative expenses, such as utility cost, certain outsourced services and excessive administrative costs at both business
levels far below their agreed upon target by 150% during Q2/2018, which can mostly be attributed to reductions by Saudi Arabia, and production difficulties in Venezuela, as well as the US opting out of the