together with new flavors under Carabao Energy Drink Mandarin Orange. For the first half in 2018, revenue from sales amounted to THB 6,977 million increased by THB 793 million or 12.8% driven by overseas
such as Sainsbury’s in April 2018 together with new flavors under Carabao Energy Drink Mandarin Orange. For the first half in 2018, revenue from sales amounted to THB 6,977 million increased by THB 793
customer acquisition rose to 64,500 in the quarter, resulting in total subscribers of 795,000. Despite elevated price competition in operator- switching segment, the Power4Maxx, a fixed- mobile- content
quarter but may be restrained by vulnerable and highly uncertain household income as well as elevated household debt. These factors are causing customers to be cautious on spending. Moreover, the tourism
mobile market remained elevated with continued low-price unlimited data plans, especially in the prepaid segment i.e. 150-200 Baht for 4-15mbps unlimited data. There is also 5G offerings at a lower price
partly because the overall household purchasing power was not sufficiently strong and household debt remained elevated. Private investment picked up in line with the improved economic outlook, and with
purchasing power. However, from Sep-21 onward, restrictions were gradually lifted, resulting in some improvement in consumer spending. Meanwhile, competition in mobile industry remained elevated as operators
example of product differentiation strategy which received positive feedback from target customers whereas the succession of new Mandarin Orange flavored energy drink is expected to be launched in the 1st