the above, the Company expects that Hero Experience will make the great profit in the future. 10. Source of fund The fund used for payment in Share Acquisition Transaction for total price of Baht
shares, at a par value of Baht 10 per share, equivalent to the total value of Baht 510,000,000, (the “Investment in Ordinary Shares of S-TREK”) which the payment of such shares shall be by means of share
newly issued preferred shares, with a par value of Baht 1 per share, at an offering price of Baht 0.031 per share, totaling Baht 2,172 million, and (2) Bangkok Bank Public Company Limited (“BBL”) in the
to speculate on the exchange rate but continues its prudent policy in the full hedging on net position of each currency’s exposure to minimize potential impact from exchange rate fluctuation. Source
potential impact from exchange rate fluctuation. Source : Bank of Thailand Cost of sales and expenses Cost of sales In 2019, cost of sales accounted for 79.5% of total sales, higher than that of 2018 and 2017
expenses 192.25 167.67 (24.59) (12.79%) Net profit 744.83 716.45 (28.38) (3.81%) Net profit attributable to owner of the parent 735.44 706.19 (29.25) (3.98%) Earnings per share (EPS) 0.44 0.42 (0.02) (3.98
cash dividend payment at Baht 0.9 per share for 1,185,193,444 shares outstanding, total amount to be paid out (paid out from net profits after deduction of twice amount of some expenses: this makes the
period last year (source: International Tourist Arrivals to Thailand April-June 2019, Ministry of Tourism & Sports). The Company was fully aware of the situation and took actions by implementing new
long run; and (3) To help create the opportunity to increase the Company’s share price and dividend from its operational results in the future. 7. Source of Funds The Company will utilize the proceeds
sales as much as possible via all channels. In particular, various promotions were used to increase dine-in traffic in restaurants which remains the main revenue source of the company and there was