increase due to the fluctuation of raw material price that remain high during our financial year. The direction of raw material price started to decline at the end of financial year and expects to benefit
activities has been arranged with sales plan improvement and promotion efficiency spending. 3. Selling and administrative expenses Selling and administrative expenses for Y2019 was Baht 465.90 million which
promotion expenses by Baht 0.71 million owing to its change in “Dai a to” product sale strategy from selling directly to consumers and doing own marketing to selling through distributors who are responsible
, according to higher cost. Moreover, to keep market share, company needed to launch price promotion in vital channel. Financial results of 9-month ended period ● Considering year to date result, total sales
sales proportion to modern trade stores and a slowdown in the economy and consumers’ purchasing power, thereby prompting the Company to launch more sales promotion to stimulate sales and, thus, causing a
to lower household income, sharp decline in employment, particularly in export-related manufacturing sectors, and high rate of household debt. Despite the government economic stimulus, the impact of
three months period ended 31 March 2018 and 2019 was THB 101.00 million and THB 54.04 million respectively, equivalent to a 46.50% decline. Cost of goods sold to sales revenue ratio slightly dropped from
disturbed by sharp decline in Chinese tourists, turned off by series of unfortunate events. The Chinese tourists are one of a key customer of the company. Consequently, domestic sales experienced a 1 6.69
255.2 2.8% The mainly factor of the increase in sales revenue of the product category DAIWA which was an increase in sales due to price reduction promotion campaign for the dealer group. Other income 9.7
achieve the target especially in second half of the year due to the decline of Chinese tourists and economic slowdown in several countries especially in Europe which negatively affect spending power of