level of the Company and subsidiaries to be consciousness and values in working with honesty, transparency, clarity and verifiability without any actions constitute to corruption directly and indirectly

and +0.5% QoQ. Customer perception is gradually improving after the launch of AIS NEXT G and differentiated offerings. In addition, a focus on profitable segments resulted in strong postpaid net

customer perception. We continue to focus on delivering fair profitability balancing between short- and long- term drivers while keeping our solid financial strength. Market and Competitive Environment As

. Meanwhile, sales of branded product by 3rd party’s manufacture decreased by THB 275 million or 34.1% since these are non-core products but tools to expand the Company’s brand awareness. The new product

simply reaching a large audience through mass communications. As a result, advertisers can meet their objectives in creating awareness, engagement and conversion. In this exciting environment, companies

. Outdoor media’s strength is as a medium that reaches consumers when they are on-the-go to create brand awareness with extensive reach. Over the last few years, the outdoor media segment has consolidated

to the Project Crossroads Phase 2. Since the Company group plans to proceed on a marketing for the Project Crossroads Phase 1 to promote to enhance public's awareness and to prepare for business

, decreasing 6.9% YoY but increasing 12% QoQ, mainly from the movement in handset campaigns and higher advertising spending to increase customer awareness in the quarter. Marketing expenses to total revenue was

53 million or 30.5% since these are non-core products but tools to expand the Company’s brand awareness. The new product, carbonated Carabao Green Apple flavor in a 180-ml can (“Carabao Green Apple

-Corruption Day to raise the global awareness of corruption and the roles of the UNCAC in combating and preventing it. The UNCAC requires that member countries promulgate laws for the prevention of corruption