of 2018, selling and service expenses increase from the same period of 2017 due to the higher expenses from organizing events, advertising and public relation to promote Indian series and other series
promotional activities to stimulate customer spending. HomePro Fair was held in Muang Thong Thani in July, as well as further HomePro Fair events in growing locations such as Hat Yai. Additionally, a
Analysis (MD&A) Consolidated Financial Results: 3Q18 Major Events Performance Business Plan Document Quick Link Central Pattana Public Company Limited Management’s Discussion and Analysis (MD&A) Page 2 of 15
acquisition of Outrigger hotels and gain on exchange rate. Significant Events 1. Development of EYSE 43 - On August 22, 2018, the Company entered into JV Agreement in partnership collaboration with Daiwa House
equipment leasing, agent-representative, design and production for advertising media production, management and operation of events and exhibitions and advertisement production and public relation. Existing
amounting to Baht 404 million and Baht 367 million, respectively. The Group estimates net realisable value of inventories taking into the account fluctuations of price or cost directly related to events
earned primarily from promotional, advertising income and logistics and distribution income, income earned from one-off events, etc. (2) Percentage margin is calculated by dividing Gross profit from sales
Baht 393 million, respectively. The Group estimates net realisable value of inventories taking into the account fluctuations of price or cost directly related to events occurring after the end of the
same period of 2019. This was mainly due to the new business in the form of In-store radio advertisement, events promotion and online content production. When deducted with the total cost of THB 16.88
Pattana PCL Management’s Discussion and Analysis (MD&A) Consolidated Financial Results: 2Q20 Major Events Performance Business Plan Document Quick Link Central Pattana Public Company Limited Management’s