LIMITED MANAGEMENT DISCUSSION AND ANALYSIS FOR Q1/2018 2 2. ECONOMIC SITUATION Thai economy in Q1/2018 continually expanded, supported by every economic engine especially merchandise exports, which were
36.6% ▪ Revenue from Retail Merchandise 10.4 1.6% 12.0 2.0% 1.6 15.4% Franchise Fee Income 17.5 2.7% 14.8 2.4% -2.7 -15.6% Revenue from sales of goods and services 633.6 98.4% 596.6 98.6% -37.0 -5.8
exemption or light-touch track for offers made to sophisticated investors or private placements. However, the SEC proposes that ICO for “investment participation” be initially allowed for institutional
product sales mix of both general merchandise and directly sourced private-label goods, product assortment planning and increasing in gross profit margin from Mega Home business which benefited from
% in previous year to 26.43% due to change in product sales mix of general merchandise and the enhancement of directly sourced private-label goods’ profit margin, as well as the continuous efficiency
mix of both general merchandise and directly sourced private-label goods. Furthermore, there was a continuous improvement in product assortment planning from HomePro. 3. Selling and administrative
transportation costs, the gross profit margin as a percentage of sales has increased from 26.49% in the previous year to 27.10% due to change in product sales mix of general merchandise and the enhancement of
hit merchandise exports, and domestic demand. Private consumption indicators indicated the slower expansion in most sectors. Manufacturing production and private investment contracted. Nevertheless
from 26.01% in previous year to 26.83% due to change in product sales mix of both general merchandise and directly sourced private-label goods, product assortment planning and increasing in gross profit