) as the local trade partners expanded their distribution coverage as well as adopted effective promotion campaigns in relation to the Group’s official football sponsorship status in their own
) as the local trade partners expanded their distribution coverage as well as adopted effective promotion campaigns in relation to the Group’s official football sponsorship status in their own
consumers with the aim to raise brand awareness, create product experience, and demand of our branded products. On top of this, football sponsorships with Chelsea Footballl Club Limited (CFC) and English
of ICUK aligning to the spending control scheme in order to achieve an acceptable return on sales, and a reduction in sponsorship fees to an international football club in parallel to the status and
of the English Football League (EFL) sponsorship fee since June 2017 and realization of half of World Cup broadcasting sponsorship fee amounted to THB 24 million and marketing campaign to promote
Football Club Limited and English Football League, careful allocation of marketing and promotional budgets to spur growth through priority channels, strong push of product sampling experiences among the
trades, which is supported by our distinguishing position of official sponsor to Chelsea Football Club Limited and English Football League, careful allocation of marketing and promotional budgets to spur
channels in the 3rd quarter of 2017. Coupled with this, such progress is supported by our distinguishing position of official sponsor to Chelsea Football Club Limited and English Football League and product
the selling expenses in the UK market under the operation of ICUK remained under control to achieve the rate of return on sales, and a reduction in sponsorship fees to an international football club in
people, we believe that the quality of researches will be continually elevated. In this coming August, Thammasat University will present two research papers concerning tracking debentures for investment in