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’ Changing Demand After You continues to launch new product with the introduction of “Croffle”, a combination of waffle and croissant pastry, that comes in 5 flavors which are Plain, Noir&Amber, Honey Cheddar
, Thailand’s pastry and bakery industry face fierce competition from both direct and indirect competitors as result from (1) Pastry and bakery industry face a threat from a price war; hence competitors often use
% Net Profit (Loss) Margin 1 (%) 6.7% 13.4% 6.7% 0.6% 12.4% 11.8% Number of After You dessert café branches as of 31 December 40 51 27.5% 40 51 27.5% • After You Public Company Limited (“the Company
of dessert cafés, which accounts for the largest share of revenue. The growth in sales of dessert cafés was mainly due to the improving COVID-19 situation, as a result more customers were eating-out