ability to grow ARPU with higher data usage. As the fixed-speed low-tier packages were seized during the quarter, the ARPU pressure is expected to gradually ease. Aggressive marketing campaigns around the

provide special discount packages to clients whose booking and stay period within 31 December 2020 and put its hotels in Thailand on “We Travel Together” campaign launched to promote local tourism industry

mainly consists of cost of raw materials, packages, supplies, salary of production unit’s staff, depreciations, kitchen utensils and space usage expense of production unit. Major part of cost of sales is

. Deep discount of up to 50% was used across the industry to attract customers to switch, resulting in declining industry’s ARPU. Convergence packages, combining fixed broadband, mobile data SIM, and

Operating Revenue – Cost of Sales Cost of sales mainly consists of cost of raw materials, packages, supplies, salary of production unit’s staff, depreciations, kitchen utensils and space usage expense of

Margin 6 Gross profit = Total Operating Revenue – Cost of Sales Cost of sales mainly consists of cost of raw materials, packages, supplies, salary of production unit’s staff, depreciations, kitchen

remained concentrated on smaller packages as consumers affected by sluggish economy are seeking for value-for-money. Therefore, the industry ARPU remained under pressure amidst weak spending environment

Cost of sales mainly consists of cost of raw materials, packages, supplies, salary of production unit’s staff, depreciations, kitchen utensils and space usage expense of production unit. Major part of

: Million THB Gross profit = Total Operating Revenue – Cost of Sales Cost of sales mainly consists of cost of raw materials, packages, supplies, salary of production unit’s staff, depreciations, kitchen

, packages, supplies, salary of production unit’s staff, depreciations, kitchen utensils and space usage expense of production unit. Major part of cost of sales is raw materials. Gross Profit Gross Profit