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increased tourist-related usage during the festive period in April and May. Competition shifted towards value-based offerings with more personalized packages to gain ARPU. The handset market slowed down in
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personalized packages to drive ARPU. The handset market improved from the previous quarter, fueled by the new iPhone launch. The fixed broadband industry sustained growth despite seasonal challenges during the
1Gbps constant speed in every room at home. Enterprise solutions have the potential for growth in enhanced connectivity services alongside cloud related products amidst ongoing demand for digitalization
-related usage. The resumed growth was driven by delivering superior quality in network and services with value-based package structures, together with the deployment of personalized cross-selling upselling
to lower bad debt provision while decreasing -11%QoQ due to some seasonal staff-related expenses. Net FX loss was Bt223mn, turned negative, compared to FX gain of B263mn in 4Q20 due to THB depreciation
gradual rebound of consumer purchasing power alongside the effort to restructure the pricing plans and the recovery of tourist- related usages in tourist sims and international roaming calls. This growth
economy demonstrated cautious growth driven by tourism-related sector expansion and subsided inflation, while facing political uncertainties and global economic risks. AIS core service revenue reported at