customers. Currently, 29% of fixed broadband users are subscribing to a fixed-mobile-content convergence package (FMC) and having ARPU of around 20% higher than the blended ARPU. However, following the
discontinuing fixed-speed unlimited plans, which have been limiting data monetization. As majority of fixed- speed unlimited subscriptions came in 2H18 with one-year validity, an uplift in blended ARPU remained
declined 615,200. The data consumption continued to accelerate with blended VOU rising to 4GB/data sub/month driven by 4G. HD video streaming has become popular while data plans were designed to be worry
both pricing environment and handset campaigns despite lessen from previous year. Market was driven by postpaid acquisition via handset bundling package causing steady rise in blended ARPU throughout the
investments in joint venture and retained earnings. 3. AIS has been in a partnership with TOT since end-2016 to work on three separate deals to co-utilize assets consisting of 2100MHz spectrum, towers, and 2G
the NBTC. Despite this, a commitment to customer quality and package enhancements resulted in a Blended ARPU increase to 223 Baht in 4Q23, compared to 213 Baht in 4Q22, reflecting a 4.7% YoY increase
subsidies. Nevertheless, prepaid subscribers also continued to consume more data with VOU rising to 5.4GB, up from 4.1GB in 2Q17. As a result, total subscribers stood at 40.2mn with blended ARPU of Bt254
between postpaid and prepaid from 17% vs 83% in 2Q17 to 19% vs 81% in 2Q18. Following the larger postpaid base, blended ARPU continued to increase by 0.3% QoQ, supported by higher data consumption on 4G
, -2.7% QoQ to Bt251 on a blended basis, coupled with the strong growth in VoU, +13% QoQ to 10GB per subscriber per month. Postpaid segment continued to grow strongly, adding 192k QoQ driven by promotional
tourist SIM, while prepaid ARPU declined -3.9%QoQ to Bt156 following low price unlimited data plan as well as the effect of the NBTC’s campaigns causing lower top-up. Overall, blended ARPU declined to Bt239