triggered by a pure broadband player. As a result, a standard package of Bt600 would currently give a speed of 100Mbps compared to 50Mbps a year ago. Half-price discount remained to be an enticement for
Mobile competition in 1Q21 was stable as the price point for unlimited plans had been maintained. Although the industry attempted to uplift ARPU by introducing larger unlimited package, the new acquisition
digit driven by all business segments. EBITDA margin is expected to be stable while budgeted for CAPEX of Bt20-25bn (see guidance on page 6). Significant Event for FY19 Since 1 January 2019, AIS has
affected from service downgrade during pandemic, while services on cloud, ICT, IoT, cyber security doubled with digitization trend. 5G mobile official packages launched Mobile 5G package was officially
convergence package (FMC), has decently captured market demand, supported by an active outbound approach to reach high-valued mobile customers. Following our intention to win homes, standalone broadband ARPU
plans to suit customer’s usage pattern. Prepaid competition, however, remained challenging with offering of large data allowance on low-tier package during the quarter to date. AIS selectively offered
. As of Sep-21, total number of 5G subscribers reached 1.5mn or 13% of postpaid subs, defining as those specifically signed up for the 5G package due to their willingness to pay a premium for the benefit
both pricing environment and handset campaigns despite lessen from previous year. Market was driven by postpaid acquisition via handset bundling package causing steady rise in blended ARPU throughout the
solutions in the future. 5G mobile over-achieved subscriber target while 5G package uplifted ARPU by 10-15% AIS 5G service has been deployed with 2600MHz since Feb 20 while official 5G package for consumer