reallocated between device sales and service revenue weighted by fair market values of the handset price and full-contract price plan. As a result, device sales would increase, and service revenue would
previously recognized as handset loss will be reallocated between device sales and service revenue weighted by fair market values of the handset price and full-contract price plan. As a result, device sales
resulted in reallocation between sales and service revenue as well as marketing expenses while device subsidy is capitalized as contract assets and amortized against the service revenue over the customer
customer perception. We continue to focus on delivering fair profitability balancing between short- and long- term drivers while keeping our solid financial strength. Market and Competitive Environment As
measurement categories; amortized cost, fair value through other comprehensive income (“FVOCI”) and profit or loss (“FVTPL”) driven by the entity’s business model for managing its financial instruments and the
10.9 11.4 11.5 Device Penetration 4G-handset penetration 54% 57% 59% 63% 66% Fixed Broadband Business FBB subscribers 623,400 676,700 730,500 795,000 855,400 FBB net addition 51,600 53,300 53,800 64,500
/month) Postpaid 15.1 17.0 18.8 24% 10% Prepaid 10.1 13.8 16.3 60% 18% Blended 11.5 14.7 17.0 47% 15% Device Penetration 4G-handset penetration 66% 74% 75% - - Fixed Broadband Business FBB subscribers
% Prepaid 16.1 17.3 20.9 21% 30% Blended 17.2 19.7 22.6 15% 32% Device Penetration 4G-handset penetration 76% 80% 81% - - Fixed Broadband Business FBB subscribers 1,255,500 1,535,900 1,668,900 33% 8.7% FBB
such plan to maintain fair share and ensure that we preserve our quality subscribers. As a result, AIS’s mobile revenue stood at Bt32,880mn, increasing 6.4% YoY and flat QoQ. Enhanced convergence