marketing expenses and softer loss of device margin, both combined coming down from 7.2% of total revenue in 1H17 to 5.6% in 1H18. However, pricing competition has caused mobile revenue ( Bt62,376mn) to grow
riding on returned tourism activities. The device sales has also benefited from government tax stimulus early in the quarter. Consumers continued seeking packages that catered to their expanding digital
momentum in enterprise business, partially offset by reduced device sales revenue. Excluding TTTBB impact, total revenue increased 0.7% from lower device sales. Core service revenue (excluding IC and NT
business growth, while decreasing -0.5% QoQ from higher SG&A. EBITDA margin improved to 54% from continual focus in profitable revenue, cost management, and improved device margin. AIS reported a net profit
core service revenue and effective cost control 2Q23 provided an EBITDA of Bt23,317mn, improved 4.3% YoY and 3.0% QoQ from core services revenue improvement combined with cost optimization especially in
enhanced device margin. AIS reported a net profit of Bt8,788mn, increasing 7.9% YoY reflecting strong operating performance, while increasing 2.5% QoQ from higher foreign exchange rate gain. 3Q24 MD&A
% Blended 18.0 22.6 24.9 38% 10% Device Penetration 4G-handset penetration 77% 81% 80% - - Fixed Broadband Business FBB subscribers 1,336,900 1,668,900 001,772, 0 33% 6.2% FBB net addition 81,400 133,000
Bt22,636mn, improved 1.0% YoY from core services revenue growth combined with cost optimization to soften the rising utility cost impact. However, EBITDA soften -1.1% QoQ due to the high seasonality effect of
segments while leverage synergies from acquisition. With CSL combined, in 2018, service revenue (excluding IC), is expected to grow in a range of 7-8%, 2% of which is from full consolidation of CSL. Through