escalated price competition in mobile. Mobile business was affected from reintroduction of unlimited data plan in both prepaid and postpaid as well as revenue loss from traveler segment, led to -5.8%YoY
around unlimited data plan. AIS had seen weaken mobile revenue due to consumer spending optimization and loss of revenue from traveler segment led to -6.5%YoY decline in mobile service revenue for FY2020
consumer spending, industry continued to offer value- for- money mobile data to attract customers. Mobile ARPU continued to be pressured by unlimited data plan; albeit some initiated effort to raise price
expenses as a result of Company’s response plan to COVID-19. EBITDA margin fell to -17.7% (2Q 2019; 22.3%) • Reported net loss of THB 1,213mn, from the EBITDA shortfall as well as higher share of loss from
hotels were temporary closed since the 2nd half of March 2020. To mitigate negative impacts and minimize effects on the Company’s performance, the Company is implementing a response plan and is continuing
-emerged and further strained tension on economy. Competition around data pricing with unlimited plan remained high and barred monetizing rise in data demand as well as stabilizing ARPU. However, mobile
requirement to work or study from home. In terms of competition, many operators offered discounted packages to acquire and retain their customers driving the entry price plan to Bt299 from previously Bt399
latter half of March, rising mobile data usage and demand for home broadband are offset with the discount and unlimited data plan offerings. In April and May, the NBTC’s mandates for free data and voice
consumption remained subdued amid concerns about the ongoing Omicron outbreak and rising inflation. The demand from the traveler segment also remained soft albeit slight increase in tourist arrivals. These have