to deliver a superior customer experience. Our effort to drive 5G adoption drove 5G subscribers to 3.9mn or 8.6% of total subscribers with the ARPU uplift of around 10-15%. Broadband and Enterprise
selling unlimited data packages driving the ARPU downward. Nonetheless, our 5G network continued to expand with >26k BTS and reached 85% of the population with our aim to deliver a superior customer
selling unlimited data packages driving the ARPU downward. Nonetheless, our 5G network continued to expand and reached 85% of the population with our aim to deliver a superior customer experience. Our all
earnings. Financial ratios Profitability: AIS continued to deliver profitability with an EBITDA margin of 48.4% from well-managed cost amid a rising cost environment and pressure from price competition while
since 4Q20, ARPU continued declining 10%YoY from new acquisition on low price package. Enterprise non-mobile business continued to deliver low-teen digit growth YoY with rising demand on clould, data
finance cost, and a net FX gain. It declined -8.2% QoQ from lower foreign exchange gain. Market and Competitive Environment Thai economy exhibited signs of further recovery in 1Q23 due to the improvements
demonstrated a cautious growth from expansions of private consumption and tourism sector, while facing global and local economic headwinds and challenges from high interest rate environment. Overall, AIS
Bt117,244mn following the economic environment and competition, offset by the significant increase in subscriber base with a net addition of 2.68mn. The strong net additions were driven by our strong
developer from the system administrator that perform in the production environment. o Providing a written job description which identified clearly duties and responsibilities of each type of work and