goods sold 132.88 144.09 (7.79) 145.94 (8.96) 278.81 287.60 (3.06) Distribution costs and administrative expenses Distribution costs 47.18 34.63 36.24 37.54 25.68 84.73 67.99 24.62 Administrative expenses
6.35 263.45 0.77 795.64 792.27 0.43 Cost of goods sold 139.69 129.14 8.17 132.87 5.13 418.50 416.74 0.42 Distribution costs and administrative expenses Distribution costs 46.25 33.48 38.14 47.18 (1.97
Total revenue in 2Q19 was Baht 272.28 million, increased by 3.66% YOY as a result of new branch performance and the expansion of new distribution channels such as Pop-up Store, Mini Shop at HQ Rama 9, and
18.50 2 Key financial ratio related with operating result (%) 2Q18 2Q17 %YoY 1Q18 %QoQ 1H18 1H17 %YoY Gross profit margin (%) 41.28 46.87 -5.59 41.99 -0.70 41.63 44.78 -3.15 Distribution costs and
Distribution costs and administrative expenses to total revenue (%) 44.51 39.04 5.46 41.89 2.61 41.46 37.64 3.82 Net profit margin (%) 0.73 6.55 -5.82 1.48 -0.75 2.72 7.67 -4.95 1. Total revenue 3Q18 sales was
to increase sales by adding more distribution channels such as online, TV Home Shopping, participation in Trade Fair, B2B sales, etc. In the first quarter of 2018, other income increased by 23.5% YoY
. However, the Company has continued to expand new distribution channels such as Pop-up Store, Mini Shop at HQ Rama 9, and E-commerce. The Company arranged marketing activities to draw customers and to
related with operating result (%) For the period ended Change 31 March 2019 31 March 2018 Gross profit margin (%) 41.47 41.99 (0.52) Distribution costs and administrative expenses to total revenue (%) 44.79
329.68 5.28 Selling and distribution expenses 68.89 63.23 8.95 66.19 4.09 216.39 195.29 10.81 Administrative expenses 42.17 46.09 -8.50 58.55 -27.98 130.69 134.40 -2.76 Earnings before interest and taxes
goods sold. 1.2 Purchasing cost of 3rd party products for distribution accounted for 22% of the total cost of goods sold. 2. Conversion cost component comprising of staff costs, energy costs, electricity