, excluding finance cost totalling THB 412.5 million, increased by THB 23.9 million, or 6.1% yoy, because of the business expansion, re-organization and marketing promotion to support the n order to support
and its subsidiaries’ advertising and sales promotion expenses compared to year 2015. The specific business tax and transfer fees are in line with the income derived. 4.2 Administrative expenses For the
activities for customer base expansion which are top-up promotion “Topping up 100 Baht, free of charge” for attracting middle-class customers. Moreover, the Company offers the CRM activities to collect points
%, mainly due to decreasing of advertising and promotion expenses by Baht 9.13 million because in this year, the Company focuses on internal marketing by creating customer satisfaction. Administrative
arrangement in year 2017 than prior year, the gross profit margin was 44.99%, relatively steady compared with same period of 2016 which was the result of the Company’s effort to carefully control promotion
thousand eight hundred Baht) 10. Approved loans from Land and Houses Bank Public Company Limited to invest in the project according to the of request Investment promotion for investment in the third factory
products. The sales promotion activities were also arranged for the consumers to try new products. The local sales team in China was also increased to expand the distribution channels of products both online
15.81 million or percentage of 22.05 by the major reason as follows; Delivery expenses decreased in amount of Baht 5.85 million. Commission and promotion expenses decreased in amount of Baht 6.35 million
Supervisory Board No. Tor Thor. 23/2556 Re: Rules, Conditions and Procedures for Advertising and Sale Promotion of Intermediary dated 4 April 2013. Clause 2 This Notification shall come into force as from 1