marketing campaigns offset by increased staff cost but decreasing -4.9% QoQ following a slowdown in marketing activities. • Marketing expenses were Bt1,491mn, decreasing -9.2% YoY and -14% QoQ impacted by
, engages in marketing activities with various marketplace platforms, extends payment channels, implements a delivery tracking system, introduces branded exclusive products in specific channels, and improves
FY2016 FY2017 % YoY(Unit: Bt.mn) 4Q16 3Q17 Note: 1 includes gain (loss) from foreign exchange rate, professional fees in relation to M&A activity, sales & marketing expenses for the launch of new
drive high presale, due to marketing strategies and Everyone Can Sell Campaign, 4,852.4 million baht, or 23.0% of the yearly presale target. The presale came from the PAGE 2 housing project approximately
. Marketing and promotional activities have become more focused on e-commerce websites and social media platforms, while the infrastructure systems and the capacity of supporting services have been enhanced to
implementing new strategies and marketing plans to achieve a better reach of both existing target customers and new customers. Nonetheless, the Company is putting measures in place to ensure we continue to serve
Digitalization roadmap and marketing strategies such as AEON 30th Years Anniversary campaign, AEON ROP World Mastercard campaign and acquisition of new customers, driving the loan portfolio to reach 93,937 million
marketing promotion activities of mobile operators after the consolidation within the industry became clear. In addition, the Company had gross profit from digital content of THB 18.91 million, increased by
equipment rental, while SG&A was flat and dropped QoQ as marketing activities slowed down. EBITDA (pre-TFRS16) was Bt19,576mn, increased 3.8% YoY and 1.1% QoQ with a margin of 45.7%. Net profit (pre- TFRS16
mobile market. On the cost side, there’s less marketing spending QoQ and lower tower & equipment rental from settling disputes with TOT. As a result, reported EBITDA was Bt21,135mn increasing 19% YoY and