customers who want to organize small to medium sized events the Hero Experience has already allocated the space to support the operation. For the area improvement plan, Hero Experience is still in the process
Revenue from rental and services Revenue from other sales and services > 90% are from domestic project sales Revenue from rental, services, common area fee, and utilities charges Revenue from other
already allocated the space to support the operation. For the area improvement plan, Hero Experience is still in the process of negotiating with various tenants. In order to align with the business model of
2.8 metre. Usable area of 10,720 square metre (excluding other areas) Above buildings are currently unfinished which will construct and put more investment to decorate. Location: : Rop Wiang Mueang
• Revenue from rental, services, common area fee, and utilities charges Q3/2019 Operating Revenue of Baht 2,421.5 million *Value may differ by one decimal point due to rounding error MANAGEMENT DISCUSSION
businesses. Focus has been on formulating area- based lending strategies given the uneven economic recovery. We continued to prioritize risk assessment through prudent screening and close monitoring of
the “One Card for Use Every Day” strategy to spur greater spending via numerous campaigns across all spending categories in every area. Moreover, we employed digital marketing to communicate with our
only 18 days). However, income tax expenses in Q1/2020 increased as a result of the increase in deferred income tax expenses following the implementation of Thai Financial Reporting Standard regarding
place more stringent customer approval criteria for commercial lending policies towards small and micro businesses, focusing on area-based strategies amid the uneven economic recovery. We also prioritize
business operation of the Company in various area, e.g. market expansion for palm oil products which were not the Company’s previous expertise, renovation of factories and production lines of the Company so