, causing the consumer purchasing power to decrease, together with the concerns of users about future inflation. As a result, users were more cautious in their spending. The gross profit from digital content
main reason for the decline in user spending was the inflationary situation of the country's economy, causing the consumer purchasing power to decrease, together with the concerns of users about future
competition and resulted into slower sales in B2B as well. Adopting to the changing consumer behavior where consumers are transitioning to apply technology for their purchases, the Company is expanding its
condominium and commercial buildings projects not much to meet the target. In this regard, the Company has adjusted the marketing plan to be in keeping with the economic conditions and lifestyle of the consumer
current consumer trend, the company thus loses the ability to compete in the pastries and bakery businesses to competitors. As a result, branches in locations with high competition lose profit and have to
end of this year. The COVID-19 pandemic has caused a slight delay in commencing this business. However, as a result of the COVID-19, the Company expects to see a change of consumer behavior toward more
across several areas, including fraud and scams. We are making sure we educate our community on how to identify and report this type of harmful content through consumer education campaigns to keep people
and Din’s, both of which received favorable responses from consumers. However, over the course of 2019, the economic situation and consumer confidence continuously worsened and this negatively impacted
affected the Group's sales. From the above situation, The Group placed importance on increasing service through take- home and delivery services to full capacity in order to meet the consumer demand
with high number of office buildings and residencies as well as include breakfast menu such as hot drink and bakery to increase product variety in response to the shifting fast-pace consumer behavior