investing in product development to serve needs of target customers and change in product mix strategy to get high quality product which is value for money to serve customer. The company focused on marketing

of last year. In addition, MK was focused on the construction plan that conformed with consumer behavior and modern taste. MK emphasized on well-being when designing its housing products. And this

Company has acknowledged the situation and adjusted the strategy and marketing plans accordingly to minimize the impact, by focusing in expanding the customer base and emphasizing in online channel

was due to the fact that the Company has focused on promotional activities were also organized jointly with leading shops and department stores. In May 2017, the Company cooperated with Big C

expected to be growth at an average rate of 8.5-10.0% per year. This growth will be supported by: (i) government policy, focused on promoting investment in the sector through the offering of special

% y-y. In addition, the revenue from overseas subsidiaries grew by 68% y-y as a result of customer increase and product diversification. Details of each business can be described as follows: 2 - Credit

enhance customer convenience and to reduce travelling time to purchase the products. As of March 31, 2021, the Company has over 15 off-site pop-up stores distributing over 8 provinces including Bangkok

last year (Q2/2023: 110 branches). Revenue from online retail sales increased by THB 116.47 million, increased by sales through the website advice. co. th. The company focused on marketing through its

speed unlimited price plan while handset subsidies were more locally- focused compared to last year. With accumulation of fixed- speed unlimited subscribers, revenue and ARPU have been pressured. However

With our aim to deliver a superior customer experience in coverage and quality, we executed 5G network rollouts utilizing 700MHz and 2600 MHz spectrum to cover 85% of the population in 2022. Our effort