have launched lots of promotion campaigns to encourage customers to change their mobile phone system from prepaid to postpaid. Nevertheless, from the statistics data, over 70 million from 90 million of
from the same period of 2017 due to the higher expenses from organizing events, advertising and public relation to promote Indian series and other series. Such promotion strategy resulted in continuous
lounge over 50 airports in Asia. Thus, the Company has focused on promotion activities to encourage customer’s spending. For example the campaign AEON Gift 2019, AEON cardholders register via SMS or AEON
, stable ratio with the corresponding period of previous year. The main reasons were an increase in employee expenses of Baht 1 million due to salary increasing and an increase in promotion expenses of Baht
Company to offer more sales promotion for old projects to close sales of those projects sooner than normal conditions. Without the said special promotions, GPM in this quarter would have been at 24.1%. For
the administrative expenses category. Selling Expenses, especially the advertising and promotion costs will depend on the period of campaigns, new product launch, etc. Due to a great impact from the
automatic kiosk. The Company will run a promotion campaign to accelerate the total usage amount and increase number of transactions. The Company is still adding new services into Boonterm kiosk while managing
decreased compared to same quarter of prior year by Baht 3.90 million and Baht 5.48 million or equivalent to 66.31 % and 49.71 % mainly due to decreasing of advertising and promotion expenses, sales incentive
certificate of promotion is required, a certificate inspection fee will be of Baht 40,000 for each additional BOI certificate. In case the Company opens its subsidiaries during the year, the extra audit fee