. Such promotion strategy resulted in a continuous growth in revenue form program right of the Company. - Translation - JKN GLOBAL MEDIA PUBLIC COMPANY LIMITED Management Discussion and Analysis of the
%. The income from rental and service fee and management fee increases 37.58% and 20.52% respectively. Moreover, in order to sell ready-to-move-in projects, the sales promotion costs (excluding ownership
was in line with the increase of marketing expenses (PR, promotion, advertisement, etc.) from the existing projects and 9 new projects compared to the same period from last year. These new projects will
year by Baht 4.84 million or equivalent to 36.17% mainly due to increasing of advertising and promotion expenses – CLMV by Baht 2.05 million, incentive expense Baht 3.01 million because the Company
/2018 YoY 9M/2019 9M/2018 YoY Mio. Mio. % Mio. Mio. % Gross profit 792.5 754.5 5.0% 2,333.2 2,179.4 7.1% Sales promotion income 94.2 52.1 80.8% 236.5 196.7 20.3% Selling Expenses 228.8 263.0 -13.0% 687.0
administration expenses (THB 66 million). Selling expenses and administrative expenses in Q3/2019 increased by 19 % comparing to the same period at the previous year. It came from the selling promotion and
service expense, employee benefit expense and marketing and promotion expenses. 6. Administrative expense was THB 15,549 million, increased by THB 89 million or 0.6%, which was driven by a 20.6% increase in
comparing to last year, or 9. 63% . The Company planned to improve revenue by adopting sales and marketing strategies, setting up promotion plans as well as increase channels of distribution so that golfers
quarter of prior year by Baht 1 .58 million or equivalent to 30.73% mainly due to decreasing of advertising and promotion expenses by Baht 0.52 million and increasing of sales incentive by Baht 0.95 million