revenue from overseas sales for the period, not only support our market diversity but also raise our brand perception as the People’s Republic of China is one of the top 5 energy drink market in the world

strengthen customer perception towards KBank as an “Embedded Trust” agent, offer products and services “Beyond Banking” and stay relevant to “Everyone, Every Day, Every Way and Everywhere” in order to deliver

development of new branch formats to accommodate service use of customers in relevant areas and thus ensure a novel brand perception. We also enhanced service efficiency with the application of technology and

focus was on development of new branch formats to accommodate service use of customers in relevant areas to ensure a novel brand perception. We also enhanced efficiency of existing service channels with

services.Our focus was on the development of new branch formats to accommodate service use of customers in relevant areas and to create a novel brand perception. We also enhanced service and sale efficiency with

service provider to offer products and services “Beyond Banking”, stay relevant to “Everyone, Every Day, Every Way and Everywhere”, and strengthen customers’ perception towards KBank as an “Embedded Trust

มุง่พฒันาสาขารูปแบบใหมใ่ห้สอดคล้องกบัการใช้บริการของลกูค้าในแต่ละพืน้ที่ ควบคู่ กับการสร้างประสบการณ์และภาพลกัษณ์ Brand Perception) ใหม่ในการบริการ รวมถึงเพิ่มประสิทธิภาพในการ ให้บริการช่องทางที่มีอยู่

ผ่านช่องทางดิจิทลัแบงกิง้เพิ่มขึน้ โดยมุ่งพฒันาสาขารูปแบบใหม่ให้สอดคล้องกับการใช้บริการ ของลกูค้าในแตล่ะพืน้ท่ี ควบคูก่บัการสร้างประสบการณ์และภาพลกัษณ์ (Brand Perception) ใหม่ด้านบริการ รวมถึง ตอ่ยอดการ

E_1 Legal_FA_2015_12_29-c A CorpL4.1hig A Executive Summary of Management Discussion and Analysis 1 For the Year Ending December 31, 2019 Thai economy in 2019 showed decelerating growth at 2.4 percent compared to 4.2 percent in the previous year.The slowdown could be attributed to exports which contracted further due to the stronger Baht and a global economic slowdown. In addition, the investment environment of both the public and private sector remained weak, and private consumption, albeit gro...

E_1 Legal_FA_2015_12_29-c A WCorpL4.1hig A Executive Summary of Management Discussion and Analysis 1 For the Year Ending December 31, 2018 In 2018, the overall Thai economy maintained its growth due largely to healthier growth of exports and tourism, especially in the first half of the year. Meanwhile, the government continued to implement measures to promote and strengthen the domestic economy through support of investment and private spending as well as bolstering opportunities for other econo...