management continued resulting in controlled network OPEX. SG&A rose in the quarter to support customer acquisition and the one- time expense of Bt134mn on withholding tax. As a result, normalizing the one
% yoy, +6% qoq) and non- mobile enterprise business grew 13% yoy. We continued on with cost optimization while expanding 5G network which resulted in controlled cost of service (+3% yoy, -0.5% qoq) and
Bt117,244mn following the economic environment and competition, offset by the significant increase in subscriber base with a net addition of 2.68mn. The strong net additions were driven by our strong
branches in order to reach more consumers, but the expansion will be slower and more conservative to align with various uncertain factors such as the economic environment and consumer demand. Instead, the
Competitive Environment Mobile market in 1Q19 continued to face pricing pressure. Although competition in postpaid segment has improved with most of low-tier fixed-speed unlimited plans discontinued, several
shown in the table on page 6. Market and Competitive Environment In 2Q19, the competition in mobile market showed a sign of improvement. Overall, the industry focused on reducing unlimited data offerings
considering the balance of three dimensions – economy, society and environment – under good corporate governance, appropriate risk management and effective cost management. Along with this, we have prioritized
environment of both the public and private sector remained weak, and private consumption, albeit growing steadily, slowed during the second half of the year. Meanwhile, the Thai economy in 2020 is expected to
consecutive years (2018-2019) and DJSI Emerging Market for six consecutive years (2014-2019) reflecting the philosophy of sustain business sense which be aware of community, environment and all stakeholders to
organization levels were controlled following the cost reduction initiative to combat COVID-19 situation. In addition, put off 2020 capital expenditure plan to prepare sufficient liquidity amidst uncertainty