. Deep discount of up to 50% was used across the industry to attract customers to switch, resulting in declining industry’s ARPU. Convergence packages, combining fixed broadband, mobile data SIM, and

enables you to enjoy cashless cashing and installment loan (Happy pay), which was installment repayment up to 48 months. In addition, our cardholders can get a discount for any beverage weekly at Cafe

because the discount rate for calculating liabilities with long-term employee benefits which was based on the interest rate of the long-term bonds has extremely decreased. The Company has re-evaluated the

added value offering such as speed boost, equipment upgrade, service quality and premium contents. Although the operators were able to retained higher starting price point of Bt399/month, deep discount

utility expenses, transportation costs, and employee-related expenses, as well as the increase in rental expenses due to the relaxation of COVID-19 situation as the Company obtained lower rental discount

selling expenses was mainly from the increase in staff expenses to support the full operation, as well as the reduction in discount of rental fees for the dessert cafés. • Selling Expenses to Total Revenue

which received lower discount after the recovery of COVID- 19 situation. • Selling Expenses to Total Revenue in Q1/2023 was 30.9%, which was relatively similar to 30.8% of Q1/2022. 34% 5 4. Administrative

% 460 0.3% 384 0.3% (0.9)% 18.8% Total (before less discount on borrowings) 122,093 100.0% 138,354 100.0% 113,105 100.0% (11.8)% 7.9% Less Discount on borrowings 5,745 5,811 5,915 (1.1)% (2.9)% Total

(before less discount on borrowings) 150,133 100.0% 152,904 100.0% 122,093 100.0% (1.8)% 23.0% Less Discount on borrowings 5,452 5,529 5,745 (1.4)% (5.1)% Total 144,681 147,375 116,348 (1.8)% 24.4

13.0% 35,007 25.8% 36,123 25.1% (58.0)% (59.3)% Bills of exchange 26 0.1% 36 0.1% 74 0.1% (27.8)% (64.9)% Others 384 0.3% 346 0.2% 213 0.1% 11.0% 80.3% Total (before less discount on borrowings) 113,105