, regulatory changes, and technological advancements which affected consumer behavior. KASIKORNBANK has established business direction primarily by considering the balance of three dimensions – economy, society
right time with ever-greater consideration of consumer protection and customer privacy, taking into account the changing customer expectations. Along with this, we focus on predictive risk management
introduced customized financial services and innovations that provide greater customer convenience, speed and reliability with ever-greater consideration of consumer protection and customer privacy. Being
customer expectations, consumer protection and customer privacy. Beyond these strategies, we focus on predictive risk management with the aim of maintaining KBank’s stability as a leading financial
2020, decreased. At the end of 2018, loans in the commercial banking system were 6.0 percent higher than at the end of 2017, in line with an increase in consumer, SME and corporate loans, which expanded
well as the decline in global oil prices; these circumstances did not decrease the price of consumer goods in the country and the public were cautious of spending. Consumption of goods and services have
also due to a decrease in interest rates. Nevertheless, loan demand for investment declined, both for fixed investment and inventory buildup purposes. Demand for consumer loans declined in all categories
such as tour package. Further, in March and April 2020, which is in the Covid-19 situation, more people stay at home and the watching of TV increases accordingly. The change of consumer behavior directly
งการใชท้องค าเพือ่กระจาย ความเสีย่งในการลงทนุ เมือ่เขา้สูภ่าวะเศรษฐกจิถดถอย (Recession) • China reopening จนีเป็นประเทศทีม่ ีConsumer Demand ส าหรับทองค ามากสดุในโลก การกลบัมาเปิด ประเทศน่าจะชว่ยหนุนความ
become a major consumer instead of edible oil for consumption. In FY2019, methyl ester demand was increased from FY2018 by 0. 22 million tons or 16%, which was equal to 1.56 million tons due to maintaining