proportion of sales from dessert café (Dine-in) which has a higher gross profit margin than sales from takeaways or purchasing through food delivery services. GROSS P ROFIT a nd GROSS P ROFIT MARGIN: • The

sales, e.g., revenue from franchise stores, dealers, and online  Revenue from other services, e.g., delivery, installation services, and revenue from home, such as moving service, cleaing service

1 (-Translation-) Ref. No. IRS.025/2019 October 31, 2019 Subject Acquisition of Shares in Hello Bangkok LED Co, Ltd., which is an Assets Acquisition Transaction of the Company, Issuance and Offering of the Newly Issued Ordinary Shares of the Company through a Private Placement which is a Connected Transaction, Capital Reduction, Capital Increase, Entering into the Right to Sell Advertising Media Agreement which is a Connected Transaction, Appointment of the Independent Financial Advisor and Call...

1 (-Translation-) Ref. No. IRS.025/2019 October 31, 2019 Subject Acquisition of Shares in Hello Bangkok LED Co, Ltd., which is an Assets Acquisition Transaction of the Company, Issuance and Offering of the Newly Issued Ordinary Shares of the Company through a Private Placement which is a Connected Transaction, Capital Reduction, Capital Increase, Entering into the Right to Sell Advertising Media Agreement which is a Connected Transaction, Appointment of the Independent Financial Advisor and Call...

1 (-Translation-) Ref. No. IRS.025/2019 October 31, 2019 Subject Acquisition of Shares in Hello Bangkok LED Co, Ltd., which is an Assets Acquisition Transaction of the Company, Issuance and Offering of the Newly Issued Ordinary Shares of the Company through a Private Placement which is a Connected Transaction, Capital Reduction, Capital Increase, Entering into the Right to Sell Advertising Media Agreement which is a Connected Transaction, Appointment of the Independent Financial Advisor and Call...

ทางออนไลน์และคอลเซ็นเตอร์ เช่น SHOP4YOU, Click and Collect, Same-day และ Next-day Delivery นอกจากนี ้บริษัทไดม้ีการประชาสมัพนัธแ์ละกระตุน้ยอดขาย ทัง้ทางเว็บไซตแ์ละสือ่ สงัคมออนไลนต์่างๆ เช่น เฟสบุ๊คไลฟ์

services in mid-March 2020 and adjusted its strategy for delivery service in late April. Ready-to-cook food distribution business under “Khong Thai” brand has been temporarily ceased. 2Q2020 and 6M2020

has adjusted its strategy for delivery service only. At present, the company is adjusting its business expansion plan to postpone the opening of new outlets this year. • Ready-to-cook food distribution

58.7 ในไตรมำสที่ 1 ปี 2564 โดยมีสำเหตุหลักมำจำกสัดส่วน รำยได้จำกร้ำนขำยขนมหวำนซ่ึงมีอัตรำก ำไรขั้นต้นที่สูงกว่ำรำยได้จำกกำรขำยสินค้ำผ่ำนบริกำรส่งอำหำร (Delivery) และซ้ือกลับบ้ำน (Take home) เพิ่มขึ้น นอก

เพิ่มขึ้นจำกรอ้ยละ 60.6 ในไตรมำสที่ 1 ปี 2565 โดยมีสำเหตุหลักมำจำกสัดสว่น รำยได้จำกรำ้นขำยขนมหวำนที่เพิ่มขึ้นซึง่มีอัตรำก ำไรขั้นตน้ทีสู่งกวำ่รำยได้จำกกำรขำยสินคำ้ผ่ำนบรกิำรส่งอำหำร (Delivery) และซื้อกลับ