reaching Bt8,436mn, a 21% increase YoY. The growth was underpinned by 435,100 net additions, or an estimated 25% of industry’s net add share, which totaled year-end subscribers at 1.77mn. With a service
broadband penetration and continuous ARPU uplift through cross-selling and upselling add-on content and innovative products. Service providers employed strategies targeting higher-tier customers with new
broadband penetration and continuous ARPU uplift through cross-selling and upselling add-on content and innovative products. Service providers employed strategies targeting higher-tier customers with new
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