increased by Baht 2.50 million or 13.90%, which stemmed from an increase in promotional activities. In 9M19, the selling expenses were Baht 56.73 million which increased by Baht 2.61 million or 4.82% as
adding new services on the kiosks to meet customers’ needs and serve more convenient for the customers and also gradually launches promotional campaigns , which has been well received by our customers, in
as adding new services on the kiosks to meet the needs of the customer and also launches promotional campaigns by organizing campaigns to collect points for luck and prize redemption, which has been
provider channel that can support and facilitate the customers. Moreover, the Company also gradually launches promotional campaigns on Boonterm kiosks to encourage new customers and retain our existing
promotional discounts to increase traffic and create brand awareness during the opening of new branches. The other cost of sales and services increased due to other branch-related expenses such as staff, rental
% from the same period last year, and represented 37% of total revenues. This was due to the fact that the Company has focused on promotional activities were also organized jointly with leading shops and
salaries of dessert café’s staff, space and equipment rental expenses, utility expenses, and other selling expenses such as marketing and promotional expenses, and depreciation of asset in each branch. 75 76
: (Unit: THB Million) Selling expenses mainly consist of salaries of dessert café’s staff, space and equipment rental expenses, utility expenses, and other selling expenses such as marketing and promotional
141.52 million decreased by Baht 34.07 million or 19.41% from last year because of the decreasing in some expenses such as Specific Business Tax, Transferring fee and Promotional expenses. The Company and
. Home Sweet Home Episode 1 was first published by the company in late 2017. At beginning of this year, Home Sweet Home Episode 1 joined the promotional campaign with the usual seller of the game, which