position as the super- regional mall. The opening of “IKEA Bangyai” at CentralPlaza WestGate in March 2018 signifies the largest IKEA store in Southeast Asia, with an area of more than 50,000 sq.m. next to
March 2019, which performed as targeted. This resulted in same store sales in the first quarter of 2019 at a satisfactory level, with the company having total income and net profit in the amount of
เพิม่ขึน้ เชน่การขายแบบ pop-up store, Mini Shop ทีส่ านักงานใหญ่ ชอ่งทางอี คอมเมริซ์ เป็นตน้ ในชว่งทีผ่่านมา บรษัิทไดม้กีารจัดกจิกรรมดา้นการตลาดเพื่อดงึดดูลกูคา้และรักษายอดขาย รวมทัง้เนน้การขาย สนิคา้ทีเ่ป็น
mainly from an increase in revenue from dessert café, which was attributed from expansion of 8 new stores from Q2/2018 and a rise in Same-Store-Sale-Growth (SSSG). Gross Profit and Gross Profit Margin
to increase reach to targeted customer while also responding to higher customers’ demand. Expansion of “Pop-up” Store The Company continues to expand new versionsof Pop-up store beside from traditional
delivery, to name a few. Moreover, the Company adopted the best practices for social distancing by arranging areas for food and beverages delivery service and take away and implement Chat and Shop system
see the area previously occupied by Central Department Store, now re-opened in the Floresta section, re-developed into leasable area ; 2.) CentralPlaza Lardprao, which will see the introduction of new
strongly, especially on a same-store basis that continues to grow together with cost effective management. Excluding the non-recurring items, total revenue increased 9.0% YoY and net profit increased 7.4
new malls “Central Village” and “CentralPlaza Ayutthaya” with details as follow. • Central Village will be the first international luxury outlet in Thailand located on a 100-rai land close to