continuing migration from prepaid to postpaid, postpaid subscribers grew 3.3% QoQ, while ARPU declined 1.8% QoQ to Bt471. Prepaid segment saw an increase of 115k subscribers from strong acquisition, partly

handset sales due to distribution channel lock down. Core service revenue (excluding IC and TOT partnership) was Bt32,797mn, increased 2.1% YoY and 1.4% QoQ on the back of a continuing growth in both fixed

business sectors remained cautious in investment spending awaiting clarity on the political situation and ongoing geopolitical concerns that impact the global economy. The mobile industry demonstrated signs

, the ongoing trend of people spending more time outdoors and its strength as being a medium that reaches consumers when they are on the go to create brand awareness. For Online media, Digital Advertising

would have declined 4.1% YoY as a result of the continuing cost-efficiency program. • Other costs of service were Bt6,422mn increasing 3.3% YoY mainly due to the cost of content. SG&A expenses were

– continued to buck the trend, OOH media with a 13.1% market share, increased by 7.0% to THB 9,805mn1. OOH media continues to benefit from the structural shift in the media industry, the ongoing trend of people

1 1Q19 MD&A Advanced Info Service Plc. Executive Summary Mobile growth remained soft from ongoing price competition Overall mobile market in 1Q19 reflected industry's effort in gradually

increase of the number of Internet users; the ongoing expansion of the e-Commerce market; and the growing recognition of these media as effective advertising and marketing tools. Within the OOH media

-value customers, causing the drop in acquisition rate. The growth is expected to gradually improve with long-term targets maintained. On the other hand, existing customers showed a continuing ARPU uplift

2Q19 was Bt35,394mn increasing 5.8% YoY and 4.2% QoQ, driven by improving price competition in mobile as well as continuing momentum in fixed broadband. Mobile revenue was Bt32,911mn increasing 5.3% YoY