-Mobile-Content Convergence) strategy will be deployed targeting mid-to-high-end customer segments bringing differentiated quality and services of home solutions expanding into the new under-served areas
was enabled by improved purchasing power across various customer segments, benefiting from government stimulus subsidies. The 5G user base continued to expand, reaching almost 9.9 million subscribers
dormant credit card accounts to boost spending and sustain asset quality. It has also targeted new segments, such as young online shoppers, by introducing high secure digital credit cards aligned with its
Directions of KASIKORNBANK and the Wholly-owned Subsidiaries of KASIKORNBANK in 2018 and Outlook for the Next Five Years 23 3.3 Customer Segments and Services 25 3.4 Service Channels 31 3.5 Awards and
target niche segments with excellent design concepts derived from the extensive experience of our partner, Sansiri. Construction of the ‘The Unicorn’ mixed-use building that is adjacent to Phayathai BTS
by 10.8% from 1,753.71 points at the end of 2017. Overall Business Operations The Bank’s loan portfolio for the year 2018 expanded at 18.5% from the end of 2017 across all loan segments. For asset
-hotel integration); • Expand to new market segments by converting non-degree education into degree education and penetrating vocational studies and pre-degree; • Re-strategize education business in the
enhance the potential of students to meet the needs in a changing market; • Enhance the integration of education with hotel business (Education-hotel integration); • Expand to new market segments by
to reach the mass market, which will extend the Company’s expansion into new segments in the future. Figure 2: MAT Dec 2017 RTD Fruit Juice Market Value breakdown by Market Segment 3. Results of