the recovery in tourism-related activities. Furthermore, the competitive environment was improved led by the price restructuring in the market with a gradual reduction of unlimited data offering
needs, including those with higher data offerings, 5G packages, or content-bundling packages combining multiple services. This contributed to overall positive trajectory of industry ARPU. Additionally
Bt30,775mn, increasing 4.3% YoY 1.4% QoQ, driven by improved consumer sentiment and increased data consumption. AIS mobile ARPU continued to benefit from package restructuring in prepaid, personalized cross
mobile market remained elevated with continued low-price unlimited data plans, especially in the prepaid segment i.e. 150-200 Baht for 4-15mbps unlimited data. There is also 5G offerings at a lower price
%, compared to a growth of 1.5% in the previous quarter, according to data from Bank of Thailand and NESDB. This was mainly from contraction of export sector due to sluggish demand in the global market, oil
with higher administrative expenses. 4 (Unit: Baht million) Consolidated balance sheets As at 31st Mar 2019 As at 31st Mar 2018 Amount % Amount % Assets Current Assets Cash and cash equivalents 314.32
was mainly from the higher in gross margin. 4 (Unit: Baht million) Consolidated balance sheets As at 31st Mar 2018 As at 31st Mar 2017 Amount % Amount % Assets Current Assets Cash and cash equivalents
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