from “After You” Hongkong, Initial franchise fee and royalty fee from “Mikka” sales • *Actual franchise fee recognized in Q3/2020 was THB 0.75 million Management Discussion & Analysis Q3/2020 • Revenue
franchise royalty fee from Mikka Café during the first half of 2021. 1H/2021 vs 1H/2020 Q2/2021 vs Q2/2020YoY 1H -13% Unit: Million THB Financial PerformanceSignificant EventsExecutive Summary 6 Management
Q3/2021 across Bangkok and other provinces. • Revenue from Franchising in 2021 was THB 10 million, increased by THB 7 million or 233% from 2020 due to the increase in initial franchise fees and royalty
• Revenue recognition of initial franchise fee and other fees including royalty fee from “After You” franchise in Hongkong and “Mikka” brand Catering, Events A N D P O P - U P Franchise F E E I N C O M E
parties, wedding receptions, restaurants or any events • Pop-up store sales in various locations • Revenue recognition of initial franchise fees, other fees and royalty fees from “After You” franchise in
events • Pop-up store sales in various locations • Revenue recognition of initial franchise fees, other fees and royalty fees from “After You” franchise in Hongkong and “Mikka” franchise store 6.1% 3.2
company. 2. The use of Business Administration Agreement and Royalty Fee agreements. 3. The sale of Aeon Microfinance (Myanmar) Company Limited to Aeon Financial Services Co.,Ltd. *For more details, please
in 20172, mainly due to an ongoing postponement of festivities subsequent to the mourning period over the passing of His Majesty King Bhumibol Adulyadej and the shrinkage of advertising spending in a
and postponement of activities were enacted, following the passing of His Majesty King Bhumibol Adulyadej. During 9-month 2017/18, TV sector having the highest market share at 64.4% fell 7.9% YoY to THB
ธรรมเนียมอื่น ๆ รวมทั้งส่วนแบ่งจำกกำรขำยค่ำ สิทธิ (royalty fee) จำกแฟรน ไชส์ซี ของ“After You” ที่ฮ่องกง และแบรนด“์Mikka” กำรขำยและกำรจัดงำน น อ ก ส ถ ำ น ที่ ค่ำธรรมเนียม แ ฟ ร น ไ ช ส์ กำรขำยสินค้ำ แ ล ะ วั